Worldwide

Who we are

Headquartered in London, the HSBC Group serves customers worldwide from around 7,500 offices in over 80 countries and territories in Europe, the Asia-Pacific region, North and Latin America, the Middle East and Africa. With assets of US$2,691 billion at 30 June 2011, HSBC is one of the world's largest banking and financial services organisations.

Strategy

HSBC's strategic direction reflects its position as 'The world's local bank', combining the largest global emerging markets banking business and a uniquely cosmopolitan customer base with an extensive international network and substantial financial strength.

The Group's strategy is aligned with the key trends which are shaping the global economy. In particular, HSBC recognises that, over the long term, developing markets are growing faster than the mature economies, world trade is expanding at a greater rate than gross domestic product and life expectancy is lengthening virtually everywhere.

HSBC's strategy is focused on delivering superior growth and earnings over time by building on the Group's heritage and skills. Its origins in trade in Asia have had a considerable influence over the development of the Group and, as a consequence, HSBC has an established and longstanding presence in many countries. The combination of local knowledge and international breadth is supported by a substantial financial capability founded on balance sheet strength, largely attributable to the scale of the Group's retail deposit bases.

HSBC is, therefore, continuing to direct incremental investment primarily to the faster growing markets and, in the more developed markets, is focusing on businesses and customer segments which have international connectivity. A policy of maintaining HSBC's capital strength and strong liquidity position remains complementary to these activities and is the foundation of decisions about the pace and direction of investment.

Assets

US$2,691 billion at 30 June 2011.

Profit before tax

US$11.5 billion on a reported basis at 30 June 2011.

Capital strength

Core Tier 1 ratio: 10.8%
Tier 1 ratio: 12.1%
at 30 June 2011

International reach

Some 7,500 offices in 87 countries and territories.

Staff

307,000 employees worldwide.

Customers

Around 95 million worldwide.

Retail Banking and Wealth Management (including Consumer Finance)

Retail Banking and Wealth Management offers a broad range of products and services to meet the personal banking, consumer finance and wealth management needs of individual customers. Personal banking products typically include current and savings accounts, mortgages and personal loans, credit cards, insurance, wealth management and local and international payment services.

Commercial Banking

Commercial Banking product offerings include the provision of financing services, payments and cash management, international trade finance, treasury and capital markets, commercial cards, insurance, wealth management and investment banking services.

Global Banking and Markets

Global Banking and Markets provides tailored financial solutions to major government, corporate and institutional clients worldwide. The client-focused business lines deliver a full range of banking capabilities including investment banking and financing solutions; a markets business that provides services in credit, rates, foreign exchange, money markets and securities services; global asset management services and principal investment activities.

Private Banking

Private Banking provides a range of services to meet the banking, investment and wealth advisory needs of high net worth individuals.

Primary Press Contacts

London: 44 020 7991 0633 / 44 020 7992 1555
Hong Kong: 852 2822 4929
Chicago: 1 224 544 3299
Paris: +33 1 40 70 7729